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Posted Apr 09, 2018
Leading family niche deal site brings big savings to South Florida parents
MIAMI, FL - April 9, 2018. CertifiKID, the leading family-focused deal website based in Maryland, announced today its expansion to South Florida, principally targeting Miami-Dade, Broward and Palm Beach counties. Featuring exclusive deals for all age groups from toddlers to teenagers to parents, CertifiKID is a great resource for South Floridians looking for affordable kids’ activities and family entertainment. With its booming tourism industry, highlighting South Florida vacation deals to CertifiKID’s existing markets will also be a priority for the company.
The brainchild of D.C. area mom entrepreneur and self-professed expert “Deal Finder,” Jamie Ratner, CertifiKID was the first of its kind in the niche family deal market when it launched in 2010. Eight years later, CertifiKID is a household name in its Washington, D.C.-Baltimore area home base and nationally and has proven its staying power in a fiercely competitive and volatile market where many contemporaries have come and gone. With strategic expansions to multiple major markets from coast to coast, including Atlanta, New York, Chicago, Dallas/Ft. Worth, Los Angeles, Philadelphia, Pittsburgh, San Francisco, and now, South Florida, CertifiKID has firmly established itself as the nationwide leader in the family deal space with nearly 2 million members nationwide.
“One of the keys to our success is our slow but steady approach to expansion,” said Ratner, CertifiKID Founder & CEO. “We won’t go into a market unless it is truly a good fit for our business and community.” With a growing base of young families, an abundance of year-round indoor and outdoor family-friendly attractions and businesses, as well as a steady stream of vacationing families from CertifiKID’s East Coast markets, Ratner said expanding to South Florida and establishing a presence in the nation’s 4th most populous state was a natural move for the company. “We also see CertifiKID as a great resource for South Florida’s large population of baby boomer retirees and ‘snowbirds’ to find and save on fun things to do with their visiting grandchildren. There are so many possibilities with this market that make it a great fit for CertifiKID,” said Ratner.
CertifiKID offers its members exclusive deals at incredible savings (often 50% or more off the retail price) on all things families want and need -- family activities, entertainment and events, kids’ summer camps and classes, birthday party packages, children’s museums, theater and concerts, amusement parks and waterparks, family-friendly products and services and more. “Many of our long-time business partners have locations in South Florida and are eager to work with us down there, so we are confident we can get up and running with great deals for local families quickly,” said Ratner.
Ratner is excited but not surprised that so many parents have already signed up to receive CertifiKID’s South Florida deals. “Florida moms have been inquiring for years about when CertifiKID would expand to their state and I am thrilled we are finally answering the call. This region has so much to offer families and CertifiKID is uniquely positioned to bring it to them at unbeatable values.”
CertifiKID’s point person on the ground in South Florida is Robyn Wellikoff, a marketing and PR expert with extensive roots in the Sunshine State.
Please visit www.certifikid.com for more information and to sign up to receive CertifiKID’s family-friendly deals.
Recognized by CNBC, The Washington Post, and Washingtonian Magazine as one of the best deal websites for parents, CertifiKID offers exclusive deals every day on kids’ camps and classes, products, family activities, restaurants, entertainment, birthday party activities, special needs offers, and much MORE! CertifiKID Founder & CEO, Jamie Ratner, has been honored by the Washington Business Journal as one of the 40 Top Area Business Leaders Under 40 and by Washington SmartCEO as one of Greater Washington’s top women business leaders.
For press inquiries or to arrange an interview with Jamie Ratner or Robyn Wellikoff, please email [email protected].
CertifiKID was founded by a mom with a passion for helping parents provide the best experiences for their children on a budget. From outings to adventures, classes to camps, theater to sporting events, amusement parks to getaways, CertifiKID provides the best family-friendly experiences at unbeatable prices. Sign up for family-friendly deals in your area and start saving!